Category Archives: Resources

Entrepreneur resources from David Bozward

5 places to run your startup business, on the cheap

What places to run your startup business?

When starting out, you only seem to have costs and they keep coming in. The five set of fees are:

  1. Office space
  2. Utilities
  3. Incorporating and legal fees
  4. Accounting costs for the first year in business
  5. Payroll for employees

So one of the main costs is office space and if we can reduce that we can survive for longer and hopefully last until we start making more money than we spend.

  1. Run your startup business from home. This won’t work for every business, but if it will work for yours it can save you a pile of cash on utilities and rent.
  2. Coffee Shop’s are happy to have you and have good wifi. You also get to meet like minded people and can invite people for meetings in the coffee shop.
  3.  Look out for a business incubator which helps startups by providing them space, mentors and events. These are normally free for a set period.
  4. Spare desk in someone else’s office. A lot of businesses have space and if you can use one or two desks in return for some form of payment, even your manpower it will be cheaper and more flexible.
  5. Find a co-working space where you can rent space as-needed for much less than the cost of a traditional commercial office which is normally looking for 3-5 years.

Just remember when looking for office space its “Location, location, location.” , which drives home just how important location is when choosing a space for your startup business.

5 Sources of funding to start a business

If you are looking to fund your startup and not sure where to start? Here is a quick guide to five potential sources of funding for your small business. I have tried to put them in order with the best way first:

    1. Bootstrapping: Many billionaire entrepreneurs find a way to grow without external financing so that financiers don’t control their destinies or grab a disproportionate slice of the business.
    2. Customers: Advance payments from customers can give you the cash you need, at a relatively low cost, to keep your business growing. Advances also demonstrate a level of commitment by the customer to your operation.
    3. Friends and family members:  If you’re lucky, friends and family members might be the most lenient investors of the bunch. They don’t tend to make you pledge your house, and they might even agree to sell their interest in your company back to you for a nominal return.
    4. Startup Loans: Start Up Loans is a government-funded scheme that fund your startup and mentors entrepreneurs. They have a series of delivery partners  who will help you develop a business plan.
    5. Bank loans:  Banks are like the supermarket of debt financing. They provide short-, mid- or long-term financing, and they finance all asset needs, including working capital, equipment and real estate. However, they typically are not the first place to look for funds for your startup.

When taking loans to fund your startup from friends and family, banks or another you must, have a written agreement covering every last detail regarding the loan. This includes the loan amount, the repayment period, the amount of each repayment instalment, the interest rate if any, consequences of non-repayment etc.  If in doubt get a lawyer to help you.

Venture Creation – BA (Hons) Entrepreneurship Programme

In the last year I have had the amazing  opportunity to design a venture creation BA (Hons) Entrepreneurship Programme which is oriented towards students who wish to combine study towards an honours degree with the opportunity to start their own business in a supported environment with guidance from specialist lecturers, practising entrepreneurs and mentors. Over the years I have seen many programmes and wanted to create something for Entrepreneurs, the student and for practitioners.

This is a practice-oriented degree, which focuses on the development of the students’ entrepreneurial effectiveness. This is achieved by embracing the concept of ‘learning by doing’ which ensures students are acquiring real knowledge and practical expertise to support their business start-up and business growth aspirations. There is a focus on real business experiences including master classes, enterprise events and interactions with local and global entrepreneurs. This philosophy is extended within the assessment primarily for (rather than ‘of’) learning Entrepreneurship (QAA (2012) Enterprise and Entrepreneurship Education: Guidance for UK Higher Education Providers, pp9).

Similarly, although there is an inherent emphasis on learning within the learner’s own start-up venture, the Entrepreneurship skills acquired will be transferable to other business environments and learning opportunities.

This BA (Hons) Entrepreneurship Programme aligns with the nation and international government agenda (The Impact and Effectiveness of Entrepreneurship Policy, NESTA 2013) and seeks to increase the number of entrepreneurs in the economy.

A range of teaching pedagogies are adopted to ensure the curriculum enhances the learning of all students both in the startup and in group learning environments. In addition to lectures, seminars, videos, podcasts, presentations and visiting entrepreneurs, students will participate in action learning sets and interactive activities to apply learning from businesses experiences in their startup. These approaches are intended to take into account the principles of inclusivity: the types of learner, their startup business, their prior experience and expectations and how they learn and will be supported to learn effectively.

Given the focus on developing a continued learning environment in which students develop an entrepreneurial mindset, there is an emphasis within the BA (Hons) Entrepreneurship Programme on tutoring and mentoring to support individual requirements, and also to reflect (at a meta-cognitive level) on their learning process. The programme is supported by more than 10 Entrepreneurs in Residence, regional business support agencies and local businesses.

Essential Software Tools for a Startup Business

Over the last year I have either started mentoring or joined the advisory board of several technology startups. These are technology led businesses with a team of both techies and non-technics. For every startup its important to set the tools early on as it influences the culture of the business and also the pace of the business growth. Selecting the wrong tool delays development as everyone has to learn it or even stops the business as no one wants to use this tool.

There is no one tools I recommend and it depends on the team members and then the project attributes, such as the size of team, selected coding platform, use of third party plugins and also the length of the creative cycles. So below you will find at least two options for each core tool. The tools selected below all start off with a freemium model which is ideal for startups.

Another factor in selecting the tools below was they should work on multiple devices (mobile, tablet and PC) and also with multiple people (sharing, editing and also distribution).

Startup Documents

Criteria: Need to share, edit and collaborate on documents. Multiple people should be able to view documents at any time.

Evernote

I have been a fan of Evernote since it was first launched. I use it in several ways:

  • Research – I use the Web Clip extension to save web pages which then allow me to develop a collection of articles very quickly and then index them against tags and within notebooks. For early stage startups understanding what competitors are doing and how certain technology works is important. This can then be shared with everyone on the team, ensuring a similar knowledge base.
  • I have multiple notebooks that I use for all sorts of things including my task management, goal setting, lists of all kinds, photos and random notes.

Google Apps/Docs

Its taken me some time to get happy with Google Docs and still don’t put documents I want to be secure on it, but as an editor which multiple people can use to generate a shared vision its the best tool out there.

  • Collaborative Documents – The document editor is better than MS Word and has a better spell checker, it also loads faster.
  • Save As function, especially to PDF and Website is worth using as it allows you to email and share document very quickly.
  • Google Forms is the best way to create surveys. Since I found this I have stopped using Survey Monkey which has got too expensive.

Startup Internal Comms & Project Management

Criteria: A place where everyone can state what they are doing and when, any issues are discussed and logged.

Skype

This is a must have tool for collaborative teams.

  • Team Chat – To have a open chat box which everyone can contribute, add files and also URL links is extremely powerful. This always on and open team collaborative culture is extremely important to generating momentum for the business.
  • Team Calls – Every team has to go through the storming/norming phases and chatting on Skype for hours on getting the vision/mission/strategy right is the only way. Most of my team members use Skype of their mobile/tablet for this, so they can walk around the house, trying different rooms during each stage of the meeting.

Trello

This provides a digital kanban board for project management, allows the team to contribute and on one page see the entire set of tasks.

  • Great way to show projects, tasks and business mapping on one page which everyone can buy into.
  • The graphical interface provide a simple way to get the team to contribute and set/agree their tasks

Startup Cloud Storage

Criteria: Always on and backed up to the cloud. Low cost.

Dropbox

Keeps my working files available to me wherever I am, synched across multiple devices.

  • For one startup all their large images are shared through dropbox with all documents shared through Google Docs.
  • I also backup google docs and websites  to Dropbox
  • For another startup they use this for their business plans and external funding applications

Backupify

This is a cloud-to-cloud backup provider which enables you to draw down these resources and also edit and repurpose.

  • So backing up what’s on Flickr, Twitter, Delicious, Zoho, Google Apps/Docs, WordPress, Basecamp, Gmail, Facebook, Google Calendar…

Startup Code Management

Criteria: Version control for multiple developers

Github

This is the default repository for any startup source code plus task lists for developers.

  • It offers as standard distributed revision control and source code management functionality you need.
  • The Wiki and bug tracking features are important once development has started. A wiki can help track the outcomes of those conversations you have about “Should we do it this way or that”. As you know you one of these will be wrong and you will need to reserve this decision.

Windows Azure

This feature rich version allows expansion and future proofing.
You can get this free on the “www.microsoft.com/bizspark/” programme

  • As with a lot of Mircosoft products they are very well designed, (sometimes too over engineered), so choose the options carefully to start with and then open up additional features later on when needed. This way you can grow into the product and not be over “controlled” by the tool.

Startup Social Media

Criteria: Simple tools to tell the world of your progress during development. Management of multiple channels during launch.

Hootsuite

This is my default social media management tool, as it has Instagram, Youtube and others.

  • Management of multiple streams
  • The fact you can see all tweets from a particular Search and interact with these is very powerful

Buffer App

A simple and elegant way of scheduling tweets and posts.

  • Easy to get started and set a scheduled tweet or facebook feed
  • The sharing and timing when these posts go out is very powerful

There is lots of research on how startups work and the process. The vast majority of it states that time, finance and commitment is limited within the team. Therefore a simple limited set of tools is more powerful than having a expanded and more complete solution. The startup process to MVP and Alpha testing is a non perfect process and therefore over engineering the need for support tools just over complicates the project and therefore inserts delays.

7 Books every start-up entrepreneur should read

There is a great number of books out there which is aimed at Entrepreneurs and the skills and techniques they need. However if you are starting a business you don’t have time to read too many, so I have limited it to seven, which you should be able to read in one week. Enjoy!

Entrepreneur Revolution: How to Develop Your Entrepreneurial Mindset and Start a Business That Works by Daniel Priestley

I very much agree with the theme of this book “The age of the entrepreneur, the agile small business owner, the flexible innovator. The days of the industrial age are over.” and every student I meet, its about developing this mindset. This book should mainly provide some motivation and inspiration for your plunge into the next books.

The Lean Startup by Eric Ries

Building a business is no longer about “the business plan” which is cast in stone, its about doing and then creating small changes or pivots to the plan as you move forward. He goes over the a number techniques an entrepreneur can use in order to create a business.

Business Model Generation by Alexander Osterwalder

Great for the visual entrepreneur or those not interesting in writing a 50 page business plan. The book teaches us the right way to create a visual business plan and act on it. With pictures, graphs and timelines, this book is a must-have for every visionary young entrepreneur.

How to Win Friends and Influence People by Dale Carnegie

This classic book will turn your relationships around and improve your interactions with everyone in your life. Business is all about relationships, employees, investors, partners and customers all need you to be the best at dealing with their interactions.

Purple Cow by Seth Godin

Godin is one of the greatest entrepreneurial minds in the world and you should be taking a look at www.sethgodin.com. In Purple Cow, he advocates building something so amazing that people can’t ignore you and then allowing them to be your brand ambassadors. There are a lot of great case studies in this book.

The 7 Habits of Highly Effective People by Stephen Covey

While working on his doctorate in the 1970’s, Stephen R. Covey reviewed 200 years of literature on success. He noticed that since the 1920’s, success writings have focused on solutions to specific problems. In some cases such tactical advice may have been effective, but only for immediate issues and not for the long-term, underlying ones. This is why a lot of entrepreneur books have case studies or information which is of little help to you in your situation.

Covey presents an approach to being effective in attaining goals by aligning oneself to what he calls “true north” principles of a character ethic that he presents as universal and timeless.

The Psychology of Selling by Brian Tracy

Every entrepreneur knows that the key to a successful business is good sales technique. Not only do you have to sell your product, but you also have to sell yourself and your idea.

This book gives you valuable information and strategies about how to make more selling by focusing on one thing – the person. Young entrepreneurs tend to forget the basics of selling and jump right over to getting results, but in order to get results, you need to know the basics. Brian Tracy goes over those major points thoroughly.