Category Archives: Enterprise Education

7 obstacles experienced by entrepreneurs

As an entrepreneur we have lots of do, but sometimes we just do it wrong, we let obstacles get in our way. So what are the typical obstacles we entrepreneurs have to deal with:

  1. Perfectionism – For entrepreneurs, practice doesn’t make perfect; action does. You simply cannot wait until you are 100 percent ready before you take action. Think MVP.
  2. Procrastination –  Sometimes its easier to delay the decision, the action or even dealing with the problem, so each day “Eat the Frog” and take action of the real issues within your business.
  3. Fear – Entrepreneurs’ resolve is tested from the very first step of starting a business. In fact, one entrepreneur compared starting a business to jumping off a cliff and assembling your parachute on the way down.
  4. Worry – As an entrepreneur, worry comes with the territory. In fact, over a third of entrepreneurs told Gallup they worried a lot about yesterday. While worry is a quotidian experience, it is not productive. You have to make peace with the things that concern you, and not let them stop you from taking action and pursuing your dreams.
  5. Financing – Experienced entrepreneurs don’t have it easy when it comes to funding a new business, but they do have a few advantages over newcomers. They might have a pool of capital from a business they previously sold or a steady stream of revenue they can use to fund a new business’s cash flow.
  6. Team building – This is especially hard if you’ve never run or managed a team before, but even if you have management experience, picking the right team for a startup is stressful and difficult. It’s not enough to find candidates who fill certain roles — you also need to consider their cost to the business, their culture fit and how they’ll work as part of your overall team. Such considerations are exceptionally hard when you’re under the pressure of filling those positions as soon as possible.
  7. Decision-making – Believe it or not, this is probably the most stressful challenge on this list. New entrepreneurs are forced to make hundreds of decisions a day, from big, company-impacting decisions, to tiny, hour-affecting ones. Decision fatigue is a real phenomenon, and most new entrepreneurs will experience it if they aren’t prepared for the new level of stress.

Venture Creation – BA (Hons) Entrepreneurship Programme

In the last year I have had the amazing  opportunity to design a venture creation BA (Hons) Entrepreneurship Programme which is oriented towards students who wish to combine study towards an honours degree with the opportunity to start their own business in a supported environment with guidance from specialist lecturers, practising entrepreneurs and mentors. Over the years I have seen many programmes and wanted to create something for Entrepreneurs, the student and for practitioners.

This is a practice-oriented degree, which focuses on the development of the students’ entrepreneurial effectiveness. This is achieved by embracing the concept of ‘learning by doing’ which ensures students are acquiring real knowledge and practical expertise to support their business start-up and business growth aspirations. There is a focus on real business experiences including master classes, enterprise events and interactions with local and global entrepreneurs. This philosophy is extended within the assessment primarily for (rather than ‘of’) learning Entrepreneurship (QAA (2012) Enterprise and Entrepreneurship Education: Guidance for UK Higher Education Providers, pp9).

Similarly, although there is an inherent emphasis on learning within the learner’s own start-up venture, the Entrepreneurship skills acquired will be transferable to other business environments and learning opportunities.

This BA (Hons) Entrepreneurship Programme aligns with the nation and international government agenda (The Impact and Effectiveness of Entrepreneurship Policy, NESTA 2013) and seeks to increase the number of entrepreneurs in the economy.

A range of teaching pedagogies are adopted to ensure the curriculum enhances the learning of all students both in the startup and in group learning environments. In addition to lectures, seminars, videos, podcasts, presentations and visiting entrepreneurs, students will participate in action learning sets and interactive activities to apply learning from businesses experiences in their startup. These approaches are intended to take into account the principles of inclusivity: the types of learner, their startup business, their prior experience and expectations and how they learn and will be supported to learn effectively.

Given the focus on developing a continued learning environment in which students develop an entrepreneurial mindset, there is an emphasis within the BA (Hons) Entrepreneurship Programme on tutoring and mentoring to support individual requirements, and also to reflect (at a meta-cognitive level) on their learning process. The programme is supported by more than 10 Entrepreneurs in Residence, regional business support agencies and local businesses.

Setting Objectives when Starting up a Business

When Setting Objectives when Starting up a Business you should always use SMART objectives -the most well known method for setting objectives. S.M.A.R.T refers to the acronym that describes the key characteristics of meaningful objectives, which are:

Specific

  • WHAT am I going to do?
  • WHY is this important for me to do?
  • WHO is going to do what? Who else need to be involved?
  • WHEN do I want this to be completed?
  • HOW am I going to do this?

Measureable

  • How do I know when I have done it?
  • Can these measurements be obtained?
  • What are the numbers, quantity, comparisons?

Achievable

  • Can we get it done in the proposed timeframe?
  • Do I understand the limitations and constraints?
  • Can we do this with the resources we have?
  • Has anyone else done this successfully?
  • Is this possible?

Realistic

  • Do you have the resources available to achieve this objective?
  • Do I need to revisit priorities in my life to make this happen?
  • Is it possible to achieve this objective?

Time-Bound

  • When will this objective be accomplished?
  • Is there a stated deadline? (a defined time line)

Setting Goals Summary

Remember what gets measured gets done, so write your goals down, share them constantly with those who can help, are part of the goal and your team. Keep refining your goals to ensure achievable. If necessary, split goals down into achievable tasks.

Selecting the Correct Startup Mentor

Introduction

Our experience has highlighted the matching of mentor/mentee pairs as the most important factor in the success or otherwise of effective mentoring. Every person who starts a business should have at least one mentor, these people are there to a devil’s advocate and support in development of the business. They are not business advisers or life coaches and therefore are not making decision for the business owner. The business owner is 100% responsible for their own actions.  We would typically assign at least two mentors based on the following criteria. The two mentors would be from separate criteria to ensure we provided diverse mentoring support.

Key Criteria

  • Methods of Working
  • Sector Knowledge
  • Area of Expertise
  • Stage of Business
  • Location Network
  • Peer or Near Peer Mentors

Methods of Working

Both parties should have expectations and they should set out the process they will follow in dealing with each other. When will they contact each other? What is the communication medium SMS, Email, Telephone or Face to Face, What response time will the other person provide? When is out of hours? What support will they get and what is expected from the mentee? Use the GROW model for mentoring sessions.

Sector Knowledge

Many people want someone to mentor them who has already done it. Someone in the same industry has the network contact to help them move forward faster. They may be diversifying into a new sector and need introductions. The approach that mentors take within a business sector will also have to been taken into account. We find this is one of the fastest ways to develop the mentee’s understanding of the benefits of mentoring.

Area of Expertise

People starting a business may require help with one field, e.g. sources of finance, marketing, IPR, logistics, operations, sales, office, international sales, production, TAX, bookkeeping, website SEO, etc. This field will require mentoring over period of time when the mentor is no longer required and another mentor can be assigned to deal with their new needs.

Stage of Business

Our mentoring solution works on a six stage business growth model which is detailed in Appendix A.  It is particularly important to ensure that the mentors understand the importance and nature of each stage and do not jump into suggesting solutions before they have fully appreciated the context and needs of their mentees.

In moving the business forward, the better the foundations within the early stages the better the business opportunities in the later stages. Therefore having specialist mentors for these stages provides the best results.

Location Network

One of the core resources needed to grow a business is access to a network of like minded people who may be customers, competitors, investors or collaborators and a mentors can be the fastest way of accessing this network. We also find that certain industries have a culture that lends itself to a sustainable network of experts who are willing to ‘put something back’ into the system in the form of mentoring, such a lawyers, accountants and educators.

Peer or Near Peer Mentors

Peer-based activity is regarded as the best way to transfer tacit knowledge critical to business success. This is a very powerful and meaningful proposition in a entrepreneurial social context with the opportunity to develop a sustained and long term relationship.

 

Enterprise in the Community

Entrepreneurship doesn’t happen in isolation. Think about it, its true. So why do Universities think they can create entrepreneurs without developing a sustainable community around them. So what is best practice from universes in the UK?

Network of Entrepreneurs – Open the doors and get all who start and own businesses to bring their networks into the university and also get those startups to go out into the network of local entrepreneurs. This open door policy helps reduce costs but also helps foster stronger links between those starting a business and those who have strong businesses.

Mentors – The vast majority of entrepreneurs will mentor a student or graduate who is looking to start a business. However you should be provide training, support and knowledge enhancement for these mentors. How and what is mentoring, when should I do it and what should a say, how far can I go in forcing them to do something? Once you set the ground rules and provide clear guidance they are a great resource. Its about giving before taking.

Local Customer – A lot of startups think global sales without seeing that just outside the university there are thousand of customers. The fact is the global and local customer are the same distance from them, about a million miles. By bringing local customers to the university and the startups you build a customer base who will provide feedback, cash and support to these startup business.

Fail Safe – The majority of startups will fail within the first 2 years and the landing pad for this ride should be prepared. Allowing them to understanding the learnings from the business and develop a real knowledge base which can be applied to the next star up will help create better businesses in the future.

Connected Events – Co-sponsored events which student, entrepreneurs and business professional attend from around the city ensure that students get to understand the wider context of entrepreneurship and able to pitch and network with potential investors.