There are many attributes which make a successful entrepreneur, however there is one which everyone agrees is the most important: Focus.

To be an entrepreneur, by definition you will create your own business. This means you will have to take a business idea and make it work around you. This process will take time, most businesses take around two years to break even and four years to be truly profitable. Therefore you need dedication, enthusiasm, perseverance, passion in obtaining your goal, otherwise by definition you will fail just short.

Entrepreneurs are portrayed as glamorous, but when you are starting a business you will need to the same thing many many many many times, you will providing the same customer with hundreds of the same products or services. You will be working for the same business for years, having the same problems with customers, suppliers and staff. So this repetition will cut into you if are not focused on the end goal, so having a your eye on the prize, the triumphant goal or ultimate end game is key in ensuring you stay focused in developing your business into one everyone wants to be part of.

The first business idea you have, may not work, and most entrepreneurs have to change the business model or idea many times to get a truly profitable and scalable business. However, you must give the business the opportunity to succeed before changing it around. So focus on the facts and keep the business simple and light in the beginning. You should also ensure you have awareness of being in the right place at the right time. Are you there? This sense will come from your passion for your business and an understanding the macro and micro business environments. So focus on your customers, suppliers, friends, mentors and staff to understand if you are in the right place at the right time.

Just Do It and stay focused!