Over the last two weeks I have been developing a new online service for Entrepreneurs, an eLearning site providing courses in Sales, Marketing and how to start a Business. Further course are planned in the Autumn 2011.
Entrepreneurs are amazing people, yet have certain traits that make them hard to work with. First of all they are time limited, by the very nature of starting a business and also very geographically diverse. Secondly, they tend to have very little money and I feel wrong in taking too much money from people who should be investing in their businesses. Thirdly, they tend to learn in different ways.
So we have designed these courses to fit their entrepreneurial needs…
The design of the courses ensures the pace of the course is dictated by the entrepreneur. The can take as long as they desire and also review, redevelop and re-understand the course element in the context of their business.
The core cost of running course is training, venues and organizing everyone and everything to be at the right location at the right time. ELearning allows us to have the course starting any time and always open. The entrepreneur also does not have to travel and therefore has more time to spend on their business.
One aspect we do lose with online course is the loss of the real face-to-face networking which is so important when learning, knowing there are others who have the same problems. This we will fix using LinkedIn.
One important lesson which the internet is very aware of, if content is free it has no value. Everything known to mankind is available on the internet, however it’s the application of knowledge is where value lies. As an entrepreneurs we understand this. The courses develop knowledge through the application of this knowledge, in an entrepreneurial way.
For many years I have know that there are three type of learning styles (Fleming’s VAK/VARK) model:
- Visual
- Auditory
- Kinesthetic or Tactile
Kinaesthetic learning is a learning style in which learning takes place by the entrepreneur actually carrying out a physical activity. This means we have incorporated an element of developing their business in every course.
These courses are now in beta release and having our first set of beta-entrepreneurs from UK Universities through and if you would like to join then please email me.